Selling to Local vs Central Government: what's the difference?

In 2023, Central and Local Government awarded over 55,000 contracts worth £99b, to upwards of 64,000 different suppliers.

Opportunities are plenty across the Central and Local Government markets: but it would be wrong to assume you can approach both of these verticals the same way. Each market has its own quirks, nuances and characteristics that suppliers must be aware of.

In this episode of the Public Sector Sales Podcast, we sat down with bid-writing experts Executive Compass to learn how you should tailor your approach to Local vs. Central Government to make more winning bids and break into new public sector markets.

Click here to listen to the full episode.

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Want to hear more from the team at Executive Compass?

🎙️  We have many more episodes of the Podcast available to listen to, including a recent discussion we had with Matthew on how to write bids with authority.

In each episode we team up with an industry expert to help you better understand the public sector marketplace, and start winning more business with government.

To see how Tussell can provide you with the insights you need to start selling more to Central and Local Government, book in a chat with our team.